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We're Growing Greek Life. Join Us.


Hi! We're Phired Up.

We believe that fraternities and sororities change the world - for the better - every day.

We believe that fraternities and sororities help people become the best version of themselves.

We believe that fraternities and sororities matter - matter to people, communities, and the world.

We believe that more people in fraternities and sororities = a better world.

Watch (and share) this video to learn more:


Our Reason for Being is simple. We exist to help fraternities and sororities find more people AND to help more people find fraternities and sororities.

We teach, coach, research, and write about how fraternities and sororities can recruit and retain more high quality people through a values-centered, research-based, relationship-focused approach. All of our services from research to coaching to training combine our years of experience to achieve one simple goal - Grow Fraternity and Sorority Life.

There are three core messages we share with fraternities and sororities:

Dynamic Recruitment
Social Excellence
Retention & Engagement

We want to help you grow your organization or find a fraternity or sorority that's right for you. We want to be on your team. We can help you, your chapter, community or inter/national organization do just that because we know that more people in fraternities and sororities = a better world.

Not Greek, but want Phired Up's help? Go here.

Jessica Gendron Williams
Jessica is CEO of Phired Up. She's funny (just ask her). She's also smart, bold, and passionate about teaching groups how to grow. She went to Eastern Illinois and then Indiana University. She's a member of Alpha Sigma Tau. She likes dogs a lot. Most importantly, she's pushing the fraternity/sorority movement to change more lives... and change the world.

Kayley-Jean (KJ) McNamara

KJ is Phired Up's Vice President. She believes in you. Seriously, she knows how amazing you are and will help you realize it too. She's a coach, a speaker, and a sassy young lass who will kick your... Anyway, she went to Wazzu and Mizzou. She's a proud member of Kappa Delta. You will really like KJ... She's fun, smart, funny, and genuinely kindhearted.


Woody Woodcock

Woody is Phired Up's Vice President. He deeply believes in and cares for the groups that he coaches, trains, and inspires. He builds championship level recruiters by bringing out their true potential. He is a proud member of Pi Kappa Phi Fraternity. He went to school at Georgia Southern. He is the most curious person you'll ever meet. And a true southern gentleman.


Branden Stewart

Branden is Phired Up’s Vice President of Operations. He leads our administration, logistics, financials, communications, and operations efforts. Branden has a deep love for Pizza, is a proud alumnus of Grand Valley State University (where he joined Delta Sigma Phi), and uses sarcasm like Picasso used a paint brush. Branden started at Phired Up as a super-intern many years ago.


Vince Fabra

Vince is an Education and Training Director for Phired Up. He's a stand-up comedian on the side, so no pressure or anything, but he's required to make you laugh. He also happens to be outrageously smart, loving like a teddy bear, and amazing at recruitment. He's a member of Pi Kappa Phi and an alumnus of Southern Miss. If you see him, give him a high five.


Dr. Colleen Coffey-Melchiorre

The esteemed Colleen Coffey-Melchiorre, Ed.D. is Phired Up's resident genius (well, she has a fancy degree anyway). Her title is Research & Retention Specialist. She's a brilliant researcher, a gifted trainer, and will care for you like she's the world's greatest mother. She is a member of Alpha Sigma Tau, and she went to Belmont Univ., EIU, & Trevecca Nazarene.

Erin Chatten

Erin serves as Research Director for Phired Up Productions. If you want to analyze the important questions of fraternity/sorority growth, Erin’s your go-to person. Also, if you want to talk about poutine, maple syrup, or geocaching, look no further than this Canadian-born treasure hunter. Erin studied at Oakland University in Michigan, and is a member of Alpha Delta Pi.


Taylor Deer

Taylor is an Organizational Growth Expert for Phired Up. He's a member of Phi Kappa Psi from Rochester Institute of Technology. When you meet Taylor you will fall in love with him. If you've met him, you're already in love. He's that good. This guy will deliver some of the most thought-provoking, fun, helpful training you've ever experienced.


Brittany White

Brittany is an Organizational Growth Expert for Phired Up. She's a Pi Beta Phi from Mississippi State with a Master's from South Carolina. She's genuine, quirky, passionate and perky. Her wholehearted love for human connection shines through in her ability to empower sorority women to recruit with authenticity and purpose. She finds the best in everyone she meets.


Megan Moffett

Megan runs the show. As the Director of Operations, very little happens within Phired Up that doesn't go through Megan. Customer service, contracts, finances, product distribution, communications, and the list goes on. She keeps the Phire burning, if you'll pardon the expression. Megan went to the University of Indianapolis.


Catie Feagans

Catie is kind, loving, and is here to care for you. She loves to cook, she loves to plan, she loves to organize. She's a hero to the Phired Up team. As Operations & Support Assistant, she takes care of everything. Catie's a member of Phi Beta Chi Sorority, which she joined at Purdue.



Josh & Matt

Josh Orendi and Matt Mattson are the founders and owners of Phired Up. They met while working for their fraternity, Alpha Sigma Phi. They're both really proud to run a company that reflects their passion and values, and to be great friends at the same time. Josh and Matt still deliver training and coaching, but they're smart enough to have hired people smarter than them.



Join the Phamily